McDonalds Revives Hit McFlurry Variant Following Celebrity Social Media Tease

Key points

• McDonalds is bringing back a popular seasonal dessert following online teasers from celebrity partner Kris Jenner.
• Limited time offers help fast food operators increase average check sizes without altering core kitchen operations.
• Nostalgia based flavor profiles continue to drive high margin sales across diverse consumer demographics.

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Sources and methodology

Reported from the public datasets below.

• Bureau of Labor Statistics (BLS) - Consumer Price Index, food away from home
• Federal Reserve Economic Data (FRED) - Food services and drinking places series
• U.S. Census Bureau - Monthly Retail Trade, food services

All sources Foodie Pundit reports from

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