Kroger Expands Home Chef Ready To Eat Line To Challenge Restaurant Delivery
Kroger expands its Home Chef partnership to deliver fully prepared, heat and eat options aimed at budget conscious shoppers seeking dinner convenience.
By Foodie Pundit Newsroom - Published - Updated - Section: Chef Moves
Key points
- Kroger is expanding its Home Chef product lineup with fully prepared ready to eat meals that eliminate prep and cooking time.
- The initiative directly targets restaurant takeout traffic by offering lower cost, convenient meal options in retail stores.
- Centralized production facilities allow Kroger to maintain consistent food quality while reducing store level labor costs.
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Sources and methodology
Reported from the public datasets below.
- U.S. Census Bureau - Monthly Retail Trade, food services
- Federal Reserve Economic Data (FRED) - Food services and drinking places series
- Bureau of Labor Statistics (BLS) - Consumer Price Index, food away from home
- Bureau of Labor Statistics (BLS) - Consumer Price Index, food away from home
- Federal Reserve Economic Data (FRED) - Food services and drinking places series
- U.S. Census Bureau - Monthly Retail Trade, food services
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