Foodie Pundit

Subway Expands Footlong Concept with Nationwide Sidekicks Menu Launch

Subway launches a new line of footlong snacks in partnership with iconic consumer brands, aiming to boost foot traffic and average ticket size.

By Foodie Pundit Newsroom - Published - Updated - Section: Desserts Snacks

Subway Expands Footlong Concept with Nationwide Sidekicks Menu Launch

Key points

  • Subway has introduced Sidekicks, a new permanent menu tier featuring footlong snacks created in partnership with Cinnabon and Auntie Anne's.
  • The menu includes a footlong Cinnabon churro, an Auntie Anne's footlong pretzel, and a giant footlong chocolate chip cookie.
  • The strategic rollout aims to boost profitability during afternoon shoulder hours and increase average check sizes across franchise locations.
  • All three items are served warm and are available at participating Subway locations nationwide.

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