Toronto taco brand wilbur might come to florida
This popular Toronto taco brand known for Mexican street food might be bringing its tested concept to Florida, and it's not just a rumor.
By Foodie Pundit Newsroom - Published - Updated - Section: Restaurant Openings

Key points
- Evidence suggests a project named 'Wilbur's Taco Shop' may be in the works in Florida, potentially linked to the established Toronto-based brand, Wilbur Mexicana.
- The Toronto brand is known for its modern take on Mexican street food, particularly tacos, and a signature, extensive salsa bar.
- Wilbur Mexicana's second Toronto location, which opened in Liberty Village, is named 'Wilbur's Taco Shop' and features a spacious interior and patio, suggesting a model for future expansions.
- The Toronto brand has built a strong reputation in a competitive market by focusing on fresh ingredients, a vibrant atmosphere, and a customizable dining experience.
- Given the limited evidence, it is currently unclear where in Florida this project might be located or what the specific timeline for its development is, framing this as a 'what to watch' situation for now.
This report is part of Foodie Pundit premium coverage. Foodie Pundit members read the full story. See membership.
Sources and methodology
Reported from the public datasets below.
More from the Foodie Pundit Newsroom
- Whole Foods Wins Big as Shoppers Swap Name Brands for House Lines and Hot Bars
- Fresh Capital Drives Tech Upgrades Across British Agriculture
- Global Restaurant Rankings Reshape High End Culinary Economics
- Time out just hinted at paris's next big restaurant
- Restaurant Industry Enters High Growth Phase as Dining Room Traffic Surges Nationwide