Foodie Pundit

Subway Launches National Sidekicks Menu Featuring Footlong Pretzels and Churros

Subway partners with iconic bakery brands to roll out a viral menu of footlong sweet and savory side items designed to boost off-peak sales.

By Foodie Pundit Newsroom - Published - Updated - Section: Desserts Snacks

Subway Launches National Sidekicks Menu Featuring Footlong Pretzels and Churros

Key points

  • Subway has permanently introduced a new Sidekicks menu featuring footlong versions of Cinnabon churros, Auntie Anne's pretzels, and chocolate chip cookies.
  • The co-branded strategic move aims to drive mid-afternoon traffic and increase average ticket sizes through low cost, high margin snack offerings.
  • Initial high demand and viral social media attention have led to temporary stockouts at select franchise locations nationwide.

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